Irons in the Fire

Again on the build up to another race, we are headed to Road America for labor day. I have a ton going on. I am having my car transported this coming week up to Bilt Racing Services to have air-jacks installed. They have agreed to work with us (me, and the always incredible TPWS Inc.) at the track which will up our preparation game significantly.

We are targeting to arrive in Illinois the evening of the 28th,  Continue reading “Irons in the Fire”

Celebrating Little Goals

Making some little milestones along the path to my new business venture. I opened a business checking account, and deposited my first racing related check!

Also from my previous post about starting my business I have been working on getting all my reporting into data studio this will help my highlight the value of having all your marketing data collected in one location. 

On the product development front, I have been working on some code that can use computer vision in simulation.

This weekend I am going out to Harris Hill to get some more video for the YMCA Austin story, and little more seat time.

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Starting a Business

I decided to start ryracing, LLC, lots to figure out. I have worked with Ashley White to put together press, and marketing materials, and have been working with Jed Rogers to get my logo, and branding done right. I have a three part business plan:

1.) build a sponsor, and partner network by providing consultation, leveraging Google’s marketing cloud. Putting metrics in place for measuring co-branded campaign success.

2.) build spec cayman leverage my sponsor, and partner network to build a Porsche specific arrive, and drive business with TPWS.

3.) develop technology for making car setup recommendations. Generate baselines in simulation, then leverage a real-time streaming telemetry system such as the PodiumConnect to compare actual vs simulated.

I am working on my marketing plans, and will have a couple announcements coming on from Nestle, and another from the YMCA of Austin. Additionally, I have an opportunity to work Manthey Racing via the Porsche Racing Experience need to figure out how to fund it.

My next race will be at Road America, or possibly a Super Enduro at High Plains if we can get the car ready.

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Preparation is Key

The main thing that attracts me to road racing is that I keep learning. It is one of those things that you can do for your whole life, and never perfect, you can always learn more, and improve. With that in mind, what did I learn from my experience at the 72hrs of Barber?

I have so much to learn, we are super green, we need to be way better prepared, all the proper tools, spares, car should have had a shakedown before transport, we need someone telling us where to be, when we need to be there, getting everybody organized, and take notes on everything.

Working with Colten was amazing, he is such a pro, has tons of experience, and he is ridiculously fast. We also had the extreme pleasure of working with Sherman Engler he has been racing for over 40 years, with his wife by his side the two of them gave me many life lessons, and were a tremendous asset.

What went well? We were able to assemble a great team, and I was able to get on the podium for my first sprint! Actually ended get P1 because people got caught passing under yellow. In the second race, I learned the most, I had a contact with another driver in my class, I should have backed out completely, that one is going down in the catalogue of “don’t do that again”. In the Enduro, Colten, and I did great we started in the back, because I did not get on grid in time, but we worked our way up to P4 in class.

Thank you TPWS for going on this crazy adventure with me, time to get ready for the next one!

Here is some video from my first sprint, got a great start, and was able to bring it home P12 to P1!

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